AdWords Editor

Google Ads Editor 12.6 includes two custom rule updates:

• Custom rules now apply to all campaigns, including all enabled, paused, pending, or draft campaigns. However, custom rules won’t apply to removed or finished campaigns.
• Your audience list must have at least 1,000 active users. If your audience list has fewer than 1,000 active users (updated from 100 active users) and you want to use it for a Search campaign or ad group, your ads won’t serve against this list until more active users are added.

Two new custom rules have been added to Google Ads Editor 12.6:

• If your expanded text ad doesn’t include a second description and a third headline, you’ll be reminded to enter them to help improve your click-through rate (CTR).
• Your tracking template must use the HTTPS protocol. If your tracking template uses HTTP instead of HTTPS, you’ll be reminded to update the tracking template. Using HTTP in the tracking template can disrupt your click measurement and redirect systems.

Full list of changes available here